Tag Archives: Cadillac

BOOK by Cadillac, a Bold New Luxury Vehicle Car-sharing Subscription

Rather than owning a single vehicle, members can switch between different Cadillacs to best suit their needs with this first-of-its-kind subscription service from an OEM. For a flat monthly fee, BOOK by Cadillac gives members access to popular Cadillac vehicles without the commitment of leasing, financing or buying. “BOOK by Cadillac is an innovative new option targeted at a growing class

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American Hybrid Car Goes on Sale in China

Buick LaCrosse Hybrid went on sale in China this week General Motors will market hybrid-powered vehicles with partner SAIC Motor Corp. under the Buick, Chevrolet and Cadillac brands. SAIC General Motors Co. will introduce the Chevrolet Malibu XL hybrid, Buick LaCrosse hybrid and  Cadillac CT6 plug-in hybrid in China this year. The Malibu and LaCrosse will feature a 1.8-liter engine

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GM Cadillac’s New Retail Plan Face Resistance from Dealers

Project Pinnacle would create a roughly 8% difference in cost of vehicles between top-tier dealers and those not participating In a letter signed by dealer associations from seven states, Cadillac President Johan de Nysschen was accused of creating a program that they consider “is the most serious attack on their survival they have seen.” Mr. de Nysschen has been in the process of

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