SXSW Collaborates with Mercedes-Benz to Organise “me Convention” at the IAA Frankfurt 2017
From September 15 to 17, visitors to the world’s largest motor show IAA Frankfurt will experience the “me Convention”, a new Mercedes-Benz trade show concept. Collaborating with South by Southwest (SXSW), the “me Convention”, offers an open and inspiring platform for creative people from many different fields, with the focus clearly on dialogue, interaction, networking, and entertainment. Content at the “me Convention” will cover
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