Tag Archives: Infiniti

Infiniti Uses Industry-First App to Speed Up Car Buying

In the mid-1990s, Infiniti ranked among the worst luxury brands in customer-experience surveys. “You can’t operate that way,” says Jon Finkel, global director of Infiniti Client Experience. So Nissan’s premium brand set out to fix that through various initiatives, including dealer reward and accountability programs. It saw progress, reaching as high as No.2 on a J.D. Power customer satisfaction ranking

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