Tag Archives: Olympics

Rio Olympics: People Sharing News & Results on Social Media

Out of 81,000 consumer conversations, 46% involved people sharing news and results on Social Media. Commercial time during opening ceremony in Rio was down almost 19% from 2012 London Olympics. Viewership was down 35%. So much for all the complaining about commercial overload during the opening ceremony of the Rio Olympics. Surprise: The number of advertisements was actually down from

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Automakers Catches Olympics Fever

Followed by billions of sports enthusiasts across the globe both on TV and online the Olympics make for a supreme viewing experience – totally unsurpassed in terms of the variety – there is truly something for everyone. Rights are offered in 43 countries and territories within the region, covering exclusive free-to-air television and radio rights, alongside non-exclusive internet and mobile rights.

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