Tag Archives: Project Titan

Apple, McLaren Tech & Lit Motors – EV Venture?

Apple Inc., which is working to build an electric car, has held talks about investing in British sports-car maker McLaren Technology Group, according to a person familiar with the matter, but McLaren denies any talks are ongoing. The person familiar with the matter said the discussions began “several months ago” but wouldn’t discuss whether they are ongoing. The person familiar

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Apple First Vehicle Patent Looks like All-Terrain Support Vehicle

Amid speculation, anonymous tips and cryptic, noncommittal comments from Apple CEO Tim Cook about plans (Project Titan) to eventually enter the automotive business, the company has received what may be its first vehicle-related patent. Judging by images for U.S. Patent 9,409,599, the tech giant is toying with something of a mashup: an articulated bus or truck riding on tank treads instead wheels. The patent awarded

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Apple Taps Bob Mansfield to Oversee Car Project

Apple Inc. has tapped a highly regarded senior executive who helped bring to market many of Apple’s signature products to oversee its fledgling automobile project, according to people familiar with the matter. Bob Mansfield, who joined Apple in 1999 and was one of its top executives under former Chief Executive Steve Jobs, had been an adviser at the company since

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