BMW Connected – the Personalised digital mobility companion
BMW Connected seamlessly integrates the vehicle into the user’s digital life via multiple touchpoints, such as an iPhone or Apple Watch.
Using a flexible platform called the Open Mobility Cloud as a basis, BMW is bringing out an all-encompassing digital concept that provides a seamless services experience covering all aspects of personal mobility. The first version of BMW Connected focuses first and foremost on journey management for the vehicle, featuring digital products and services designed to simplify the day-to-day planning of driving routes and appointments: BMW Connected gets the user to their destination on time and stress-free.
With BMW Connected, mobility extends beyond the vehicle. BMW Connected is a digital companion offered in the form of an app and combines the various functions that assist with everyday mobility requirements. From this moment, BMW Connected – which is initially being made available for Apple iPhone users – scans for any mobility-related information, such as the addresses and arrival times contained in calendar entries, and notifies the driver of the ideal departure time for arriving at their destination punctually on the basis of real-time traffic information. BMW Connected is also handy for transferring places and points of interest from other apps, storing them as a destination together with the desired arrival time, and then effortlessly importing them to BMW in-car navigation systems with just a few clicks. In the case of hybrid and BMW i models, relevant data such as the remaining range or battery charge can be retrieved remotely and factored into journey planning.
BMW Remote Services have likewise been incorporated into BMW Connected, allowing a variety of functions – such as the interior climate control, vehicle locking and unlocking, and operating the horn and headlight flasher – to be controlled remotely from a smartphone. The vehicle’s current location completes the information available to the user.
At the root of the BMW Connected concept is a flexible service architecture – the Open Mobility Cloud. This platform builds on Microsoft Azure and processes data and information from all sorts of different sources. With machine learning and data analysis capabilities also in its arsenal, it provides the basis for personalisation and context orientation of the BMW Connected services.
What the future holds for BMW Connected.
BMW Connected and the functions it comprises are subject to ongoing development and are constantly being adapted to customer requirements.
At the same time, the functions of existing BMW ConnectedDrive apps, such as MyBMW Remote and BMW Connected Classic, are being gradually transitioned to BMW Connected. Starting in September, users in the USA will also be able to access BMW Connected via an Alexa skill for Amazon Echo, enabling them to get vehicle status like remaining range and execute remote commands like ‘door lock’, all through voice interaction.
BMW will present the next update of BMW Connected in the autumn at the world premiere of the next-generation BMW 5 Series.