Motion Digest Network
Motion Digest is an online portal that delivers the latest news, developments and insights on urban mobility and innovations that will shape urban transportation landscape. Motion Digest focus on news and development in the areas of Mobility as a Service (MaaS) – car sharing, ride sharing, bike sharing; Electric Vehicles, Autonomous Vehicles, Urban Mobility, Public Transportation and related topics in Asia.
We aim to create awareness, encourage urbanites and businesses to participate in disruptive technology in the automotive industry that is redefining transportation and car ownership.
It may sound like a futurist ideal, a concept that does not affect your daily life. But it likely already is part of your daily life.. That Uber driver sending you to work, or the transit train you’re running to catch. Even that new electric vehicle you’re buying – these are urban mobility components driving change globally.
The world’s population is increasingly city-based. 53% of the population currently lives in urban areas and by 2050 this number is expected to reach 67%. 64% of all travel kilometers made are within urban environments and the total amount of urban kilometers travelled is expected to triple by 2050.
Therefore if you live in a city, then the way you get around will have evolved in recent memory and will never be the same again. Exponential population growth has meant growing traffic congestion and the rise of mass transportation systems, but the next chapter of change is now here.
Disruptive technology has forced a redefinition of mobility in urban centres. Gone are the days when owning your own mode of transport solves all your urban commuting woes.
We are now on the cusp of a new era of transportation — think autonomous, self-driving cars and the advent of mass-produced (ergo, cheaper) electric vehicles. Ride-sharing and even car-sharing are now the new normal and more disruption are likely coming.
So what will the future of urban mobility look like? The landscape is now much more complex and making sense of how it may evolve going forward, especially how it affects you as a commuter, may seem daunting.
Stay on the pulse of this new dawn in urban mobility with us at Motion Digest Network.
Industry Targeted Audience
Motion Digest records 40,000 visitors a month, ranging from influencers, movers and shakers in the transportation and urban mobility industry. We are actively seeding our news articles on LinkedIn, reaching more than 1,500 C-suite connections in the transportation industry, startups and mobility stakeholders.
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Motion Digest Network
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Future Mobility & Disruptive Tech
The world’s population is increasingly city-based. 53% of the population currently lives in urban areas and by 2050 this number is expected to reach 67%. Today, 64% of all travel kilometers made are within urban environments and the total amount of urban kilometers travelled is expected to triple by 2050. Delivering urban mobility to cope with this increasing demand will thus require massive investment in the future.
In addition to the increasing demand for urban mobility, mobility needs are evolving. Changing travel habits, demand for services to increase convenience, speed and predictability, as well as expectations toward individualization and sustainability will require mobility services portfolio extension as well as business model transformation while specialized players from other sectors are assessing opportunities to play a role in the extended mobility eco-system.
To meet the urban mobility challenge, cities need to implement one of the following three strategies dependent on their maturity and the share of sustainable transport in their modal split:
Rethink the System: Cities in mature countries with a high proportion of motorized individual transport need to shape political agendas to fundamentally redesign their mobility systems so that they become more public transport and sustainability oriented. The majority of cities in the index (53 out of 84) belong to this group.
Network the System: For mature cities with a high share of sustainable transport modes, the next step must be to fully integrate the travel value chain to foster seamless, multimodal mobility while ensuring “one face to the customer” and to increase the overall attractiveness of public transport by service extension. This group contains the majority of cities in Western Europe as well as Hong-Kong and Singapore.
Establish Sustainable Core: For cities in emerging countries with partly underdeveloped mobility systems, the aim must be to establish a sustainable mobility core that can satisfy short term demand at a reasonable cost without replicating mistakes from developed countries. With access to emerging transport infrastructure and technologies, these cities have the opportunity to become the testbed and breeding ground for tomorrow’s urban mobility systems.
Establishing sustainable urban mobility policies requires cities to develop a political vision and urban mobility objectives based on strategic alignment between all key public and private stakeholders of the extended mobility ecosystem. This should inform a visionary urban mobility strategy (priorities and investments to achieve mobility objectives), which ensures the right balance between stretch and achievability.
“There is now a real window of opportunity to drive innovation in urban mobility” says Alain Flausch, UITP Secretary General. “The time has come for public transport to step up and to drive innovation in urban mobility. In order to benefit from those opportunities, we will need to open our minds and take a much more holistic view on public transport as authorities and operators will need to work closely with each other, and the new market players, to deliver creative and entrepreneurial mobility solutions guided by a strategic vision of how cities and regions can be planned and organized”.